TKS LUXURY

Brand Identity Kit · 2026

Logo Suite

The TKS LUXURY logo system features ornate baroque-inspired detailing, a crowned shield frame, and laurel wreath accents. Designed for bold, opulent impact across all applications.

Primary Logo · Light Background TKS LUXURY Primary Logo

Full crest with crown, laurel wreath, TKS monogram, and LUXURY wordmark. Use for hero placements, packaging, and premium materials.

Primary Logo · Dark Background TKS LUXURY Primary Logo Dark

Enhanced gold luminosity for dark substrates. Use on obsidian, noir, or rich colored backgrounds.

Icon / Monogram TKS LUXURY Icon

Compact crest for favicons, app icons, social avatars, product tags, and embossing.

Stacked Layout TKS LUXURY Stacked

Vertical arrangement for labels, shopping bags, box lids, and square-format placements.

Horizontal Layout TKS LUXURY Horizontal

Wide format for website headers, email signatures, banner ads, and product sleeves.

Color Palette

Rich golds, deep blacks, and warm accent tones. Every color selected to evoke heritage luxury and contemporary boldness.

Gold Spectrum
Imperial Gold
#C9A84C · RGB(201, 168, 76)
Primary brand color
Champagne Gold
#D4B87A · RGB(212, 184, 122)
Highlights & hover states
Warm Bronze
#8B6914 · RGB(139, 105, 20)
Depth & shadow accents
Bright Gold
#E8C860 · RGB(232, 200, 96)
Shine & gradient peaks
Antique Gold
#A68520 · RGB(166, 133, 32)
Medium tone balance
Dark Palette
Obsidian
#0D0D0D · RGB(13, 13, 13)
Primary background dark
Rich Noir
#1A1A1A · RGB(26, 26, 26)
Cards & elevated surfaces
Charcoal
#2D2D2D · RGB(45, 45, 45)
Secondary text
Light Palette
Ivory
#FAF5EF · RGB(250, 245, 239)
Primary background light
Cream
#F5EDE0 · RGB(245, 237, 224)
Alternate background
Platinum
#E8E2D8 · RGB(232, 226, 216)
Borders & dividers
Accent Colors
Burgundy
#5C1A2A · RGB(92, 26, 42)
Luxury accent · fragrance
Deep Plum
#3D2B3D · RGB(61, 43, 61)
Premium accent
Midnight
#1A1A2E · RGB(26, 26, 46)
Evening / event branding

Typography

Two typefaces create the perfect tension between heritage elegance and modern clarity.

Primary Display · Cormorant Garamond
Google Fonts · Free
Headings, Logo, Statements
What you wear should say
something real about who you are.
Aa Light 300
Aa Regular 400
Aa SemiBold 600
Aa Bold 700
Aa Italic 400
Body · Outfit
Google Fonts · Free
Body Text, Navigation, UI
TKS LUXURY is a curated luxury boutique where artisanal fragrances meet timeless fashion. We handpick every product for people who believe what they wear and how they smell should say something real about who they are.
Aa ExtraLight 200
Aa Light 300
Aa Regular 400
Aa Medium 500
Aa SemiBold 600
Typographic Hierarchy on Dark
Recommended pairings

OVERLINE · Cormorant Garamond 600 · 0.7rem

Headline in Cormorant Garamond

Body text in Outfit Light. Clean, modern, and easy to read against dark backgrounds. Pair with gold accents for the signature TKS LUXURY feel.

Caption · Outfit Medium · 0.7rem · Uppercase

Product Applications

Logo placements optimized for print-on-demand products across apparel, accessories, and home goods.

Apparel placement
Apparel · Center Chest
Phone case placement
Phone Cases
Tote bag placement
Tote Bags · Center
Candle label
Candle Labels
Pillow placement
Throw Pillows
Packaging placement
Packaging · Box Sleeve

Usage Guidelines

Maintain brand integrity with these essential rules for logo and color application.

Do

  • Use the primary crest logo for hero placements and premium contexts
  • Use the icon/monogram for small-scale applications (favicons, tags, embossing)
  • Use the horizontal logo for website headers and email signatures
  • Use the stacked logo for square-format placements and packaging lids
  • Maintain minimum clear space equal to the height of the "T" in TKS
  • Use gold on dark backgrounds and gold on light backgrounds
  • Apply on solid backgrounds only (obsidian, noir, ivory, cream)

Don't

  • Stretch, skew, rotate, or distort the logo in any way
  • Change the gold gradient colors or add new colors to the logo
  • Place the logo on busy or low-contrast backgrounds
  • Use the full crest at sizes smaller than 80px wide
  • Add drop shadows, outlines, or effects to the logo
  • Recreate the logo in different fonts or styles
  • Use the burgundy/plum accents as primary background colors for the logo

Download Assets

All logo files are in SVG format for infinite scalability. Convert to PNG at any resolution needed.

Primary Logo (SVG) Primary Dark (SVG) Icon / Monogram (SVG) Horizontal (SVG) Stacked (SVG)